Silkin Training Chart

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About the Chart

A full spectrum of training for you and your staff would include all levels from the Staff Training Series to Advanced Executive Series.

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Training Level Executive Training Services Expected Results
Basic Management Series Back to Top
Basic Series 1

Workshop Part A

4 days

  • Basic Management Tools
A good conceptual understanding of basic management principles.
Basic Series 2

Workshop Part B

3 days

  • Personnel
  • Organizational Tools
  • Sales
  • Marketing and Public Relations
The ability to apply the management and administrative tools learned in Workshops A and B.
Basic Series 3

3 days

The application of basic management tools.
Executive Series 1 Back to Top
Executive Status I

4 days

A more able executive. The ability to
manage by statistics. Improved ability to apply conditions.
Executive Status II

4 days

More effective and efficient. Ability to set goals and write programs.
Executive Status III

4 days

Skills in finding the right people and an improved ability to manage others.
Executive Status IV

4 days

Better ability to manage people through
improved communication skills. An improved ability to complete projects.
Executive Series 2 Back to Top
Executive Status V

4 days

Understanding of how the proper use of
ethics can expand any business.
Executive Status VI

4 days

Improved organizational skills. Knows
how to build a team. More effective leadership abilities.
Executive Status VII

3 days

A thorough understanding of how to
create an ethical team. The ability to improve conditions.
Advanced Executive Series Back to Top
CEO Level 1

3 days

  • Good Versus Bad Management
  • Valuable Final Products and sub-products
  • Model Hat for an Executive
The ability to operate as a model executive for maximum production.
CEO Level 2

3 days

  • Executive Responsibility
  • Expansion
  • Structure of an Organization
How to execute the formula for expansion to accomplish the goals of the company.
CEO Level 3

3 days

A powerhouse CEO that can organize and run a company like a well-oiled machine.
CEO Level 4

6 days

How to operate as the Goal Finder of a business. How to get all your goals and purposes in alignment.


Training Level Staff Training Services Expected Results
Staff Training Series Back to Top
Basic Staff Hat
Workshop
    • Basic management tools for staff from Workshop A
    Staff that are on the same page as the owners/managers and can apply basic management principles.
    Reactivation Workshop
      • Training and drilling on a specific protocol for contacting and reactivating patients/clients. Staff call to reactivate with Trainer guidance
      Reactivation system protocols known and patients/clients reactivated and scheduled.
      Staff Sales Workshop
        • Training and drills covering basic sales techniques
        Staff who can comfortably offer services and products.
        Staff Communication Workshop
        • Training and drills covering basic communication skills
        The ability to better communicate to patients and to each other.
        Customized Workshops & Internships
        • Including but not limited to Marketing, Office Manager, Mid-Level Managers, Receptionists and Executive Training for Owners
        Custom with each workshop or internship.
        Courses Improved effectiveness and efficiency. Detect the inefficiencies of a company. Handle the highs and lows of life. How not to compromise your integrity.Better understanding of relationships.


        Training Level Specialized Training Services Expected Results
        Sales Series Back to Top
        Sales Level I

        1.5 days

        • Improving Business Through Communications Course
        An improved ability to get staff and patients to do what you ask them to do.
        Sales Level II

        1.5 days

        • Mastering Case Acceptance (DDS) or
        • Mastering Treatment Compliance (OPTO / VET)
        An improved ability to sell clients or patients what they need.
        Sales Level III

        4 days

        Advanced drills to improve ability to sell clients or patients what they need.
        Marketing Series Back to Top
        Market Research

        Marketing Made Easy Course

        2 days

        The ability to manage profitable promotion.
        Total Marketing Mastery I

        Part I

        4 days

        • Fundamentals of marketing, including surveys, positioning, laws and advertising basics
        The ability to be an effective marketer.
        Total Marketing Mastery II

        Part II

        2 days

        • Marketing and advertising plans, how to write copy, and basics of art and design
        The ability to create effective marketing campaigns.
        Finance Series Back to Top
        Finance Series A
        • Transition Plan
        • Financial Power Seminar
        • Financial Road Map Plan
        A thorough understanding of your personal finances and how to protect your assets. Written financial and transition plans.
        Finance Series B

        7 days

        A business financial system for optimum solvency and viability.