The ultimate goal of managing a practice is of course to expand it from one level to another higher level.
The New Patient or Promotion division is your Marketing. Marketing is creating “want” - new patients wanting your services
Without a brand presence that stands out above the competition and a system to actively get new patients on a continuous basis, you’re not going to replace the attrition that occurs each year in a practice. It’s estimated that any practice will lose about 20% of its active patient base in any given one year. So, in order to maintain growth, you have to have more new patients coming in than the active patients that are leaving.
Now we look over a lot of practices every year, and we’ve found a couple of things that are important to know. First off, gimmicks are not the answer to getting new patients and long-term growth. We find most practices aren’t getting enough new patients because they’re not performing the long-standing, standard marketing actions inside and outside their practice that they should be.
There are many ways to market and grow a prosperous practice. We’ll train you on how to establish an efficient marketing program.
The accomplishment of practice expansion is an ongoing multi-faceted activity. It encompasses all of the necessary elements that are used to manage a practice.
Practice expansion can be accomplished by the Practice Owner, Office Manager and the Staff themselves all working together in a well-organized fashion.
Expanding a practice depends on first building practice stability. This is done by incorporating a well-planned step-by-step process, each step leading to a targeted goal.
Practice stability can be recognized by specific statistical indicators along with the ease at which the practice can be managed.
Once a stable platform is built the practice goals can now be aimed directly at expanding the practice.
Once a new level of expansion is achieved the practice can now set its sights on a new higher level of expansion by using additional training in:
We can train you and show you how to do it.
The only real guarantee of your success, though, is your own personal competency in management.
Contact one of our consultants for a free, no-obligation, practice analysis and explanation how we can help your practice expand.
Ready to get started?
If you would like to speak to us in person about your practice, please call: (877) 386-0388.
Or request a callback at a day and time that is most convenient for you.
There is NO OBLIGATION to have a FREE consultation with one of our consultants.
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